Sensu Social Impact Reporting


Sensu Social Impact Reporting: Assessing the Value of Your Company’s Impact

At Sensu, we believe that businesses have a responsibility to understand the value they bring to local communities. Our Social Impact Reporting service is designed to provide a comprehensive understanding of your corporate reputation and brand performance, enabling you to maximize your social impact and raise your profile.

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A Framework Approach Tailored to Your Project

Our research-led methodology for Social Impact Reporting focuses on quality-of-life metrics. We use a framework approach that we tailor to the specific details of each project, accounting for the social, economic, and environmental value of your activities.

Two Types of Project: Evaluative and Forecast

We offer two types of project: Evaluative and Forecast.

Evaluative reports are conducted retrospectively on actual outcomes that have already taken place.
Forecast reports predict how much social value will be created if activities meet intended outcomes.

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Six Stages: Guiding and Managing the Process

We guide and manage the process, working with you to design and shape the focus for each project, making it relevant to its particular character.

  1. Establishing Scope and Identifying Key Stakeholders
    Having clear boundaries about what the Social Impact Reporting analysis will cover, who will be involved in the process, and how is essential.
  2. Mapping Outcomes
    Through engaging with your stakeholders, we will develop an impact map, or theory of change, which shows the relationship between inputs, outputs, and outcomes.
  3. Evidencing Outcomes and Giving Them a Value
    This stage involves finding data to show whether outcomes have been achieved and then placing a financial value on them.
  4. Establishing Impact
    Having collected evidence on outcomes and monetized them, those aspects of change that would have happened anyway or are a result of other factors are eliminated from consideration.
  5. Calculating the Social Impact
    This stage involves adding up all the benefits, subtracting any negatives, and comparing the result to the investment. This is also where the sensitivity of the results can be tested.
  6. Reporting, Using, and Embedding
    This vital last step involves sharing findings with stakeholders and responding to them, embedding good outcomes processes and verification of the report.

Quality of Life Framework: The Basis of Our Social Impact Reporting Method

Our Quality of Life Framework forms the basis of our Social Impact Reporting method. It tracks the impact of vital ‘soft benefits’ based on the Quality of Life Framework. This framework can be adapted to meet specific characteristics of a scheme and can be supplemented by ‘hard benefits’ where evidence is available.

Benefits: Maximizing Your Social Impact and Raising Your Profile

Our Social Impact Reporting service offers many benefits, including:

Facilitating strategic discussions and helping you understand and maximize the social value an activity creates.
Helping you target appropriate resources at managing unexpected outcomes, both positive and negative.
Demonstrating the importance of working with other organizations and people that have a contribution to make in creating change.
Identifying common ground between what an organization wants to achieve and what its stakeholders want to achieve, helping to maximize social value.
Creating a formal dialogue with stakeholders that enables them to hold the service to account and involves them meaningfully in service design.
Raising the profile of your project and its value.
Making tenders more persuasive by highlighting intention/past performance.

At Sensu, we’re here to help you make the most of your social impact. Contact us today to learn more about how our Social Impact Reporting service can benefit your company.

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