Working with Agencies

Working-with-Agencies

Consultancy Driven by Data

We are a data-driven insights agency that partners with PR, branding, and marketing agencies, as well as management consultants and professional services firms to help build their businesses.

Sensu’s reporting shows you how target audiences think, feel, and act, so that you can make better-informed decisions, continuously improve your performance, and stay one step ahead of quickly changing markets and issues.

Our services allow you to show the true impact of your work, make measurement a ‘reason to buy’, and inform and improve proposals and strategy. With our evidence-led recommendations, you can advise clients with confidence and help them achieve their goals.

We also help develop your teams’ understanding of creating impact and support an agency culture of continuous learning and improvement. Our team of experts has extensive experience in research, data analysis, and strategic planning, and we use our skills and expertise to help you succeed.

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Our Approach

At Sensu Insight, we use a unique approach to help our clients. We start by working with you to understand your goals and objectives. We then design a custom research program that is tailored to your needs. We use a range of research methods, including surveys, focus groups, social listening, and more, to gather the data we need.

Our team of experts then analyses this data using advanced analytical tools and techniques to provide you with deep insights into your target audiences. We then use these insights to develop evidence-led recommendations that help you achieve your goals.

How We Work as Your Outsourced Measurement, Evaluation, and Research Team

We understand that agencies and professional services firms have varying needs when it comes to measurement, evaluation, and research. That’s why we offer a flexible and customised approach to meet your specific requirements.

As your outsourced measurement, evaluation, and research team, we can participate in client meetings and briefings, working alongside your agency to understand your clients’ needs and objectives.

Our work can cover all your needs, from start to finish, or we can top up your existing measurement and research capabilities. We can support you across as many (or as few) projects as needed, ensuring you get the right level of support for each job.

We can also train your team on measurement and evaluation, embedding processes and best practices to help your agency develop a deeper understanding of creating impact.

If desired, we can even design and build bespoke solutions to match your specific needs, sectors, and approach, creating unique intellectual property for your agency.

From your clients’ perspective, we can work either as a ‘white-label’ provider or as a specialist partner, ensuring that our work seamlessly integrates with your agency’s brand and approach.

Our goal is to provide you with the support and expertise you need to make better-informed decisions, continuously improve performance, and stay one step ahead of quickly changing markets and issues.

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Key Reasons to use Sensu Insight

BEST IN CLASS TOOLS

We combine traditional research (stakeholder surveys and interviews) with the latest digital tracking and insights.
Blending the leading research tools on the market with our own proprietary software.
We specialise in both the commercial and reputation impact of communications.

EASY-TO-FOLLOW REPORTING

Data is presented through easy-to-follow, easy-to-share, interactive reports.
Presenting a clear view of what’s really happening with audiences, brands and sectors.
Live dashboards and email alerts if required.

EXPERT SUPPORT & ADVICE

Our experienced team design and deliver the research plan to suit your exact needs.
We then guide you on how to implement its findings to achieve your objectives (improving perceptions, sales or behaviours).

AWARD WINNING METHODS

Our work is award winning, including five international AMEC Gold awards.
Our expert team are founding members of the PRCA Innovation Forum and have a reputation as industry leaders in measurement and evaluation.

Contact Us Today

If you want to show the true impact of your work, make measurement a ‘reason to buy’, and inform and improve proposals and strategy, contact Sensu Insight today.

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